Pantone your Street - Internal Grid Layouts

Grid Systems 

Using adaptations of column grids will allow for information to be read in a logical way, whilst allowing information to be separated into relevant sections. A column grid will also reflect the cover flap which splits part of the first internal page vertically creating 'columns'. The booklet will be slightly smaller than A5 meaning that only two columns would be used in order to allow for the text to be legible and have appropriate line lengths.

Potentially the pages could be split in half, with half an image corresponding to the subject of the page and the other half having the text. This would also reflect how only half of the cover image can be seen because of the title flap. 

After creating a basic column grid system it was found that there would need to be a gutter in-between the columns in-order to separate the sections of text. Having a border around the two columns creates space making the design look less crammed. This will also allow margin for error for when the booklet is cut down and bound, meaning the contents of the booklet should not be affected by either of these. Placing a title at the top of each column will help identify the contents of each section. Some pages will have more paragraphs so may look more fragmented than other columns in the booklet. Breaking the text up with images will make the booklet more interesting. These will follow the column grid as well creating consistency.  

It may be necessary to add extra pages for the colour and Klein Blue sections because of the amount of content that would need to fit. The pages would be titled with the overarching theme of the page e.g. Colour , which may be the same on multiple pages,  then underneath this there would be a subheading stating the more specific content of the page.