OUGD503 - Studio Brief 2 - Hasbro Board Game (Large Collaborative) - Meet 7 and Laura's Final Sticker Designs

9 / 3 / 18

Meeting on Refining the Game Pieces

These are the designs that Laura came back with for each of the fruit. The pips have been purposefully enlarged to make the numbers for each half clear, whilst the colour schemes are from the agreed swatches from the original fruit.

Points that were discussed:

We discussed the use of a black dashed line on each of the fruit pieces and whether this should be changed to be more in keeping with the rest of the fruit. 

I suggested maybe having a line similar to the one she used in earlier watermelon designs, which was a darker pink that was not in the colour palette but still in keeping with the rest of the design. From this the dashed lines were changed to slightly darker shades of the colours within the design so that they would stand out against the rest of the design.

Another point that I brought up was the pips on the oranges which had been outlined in black. This was done to make the white pips stand out on the light background however the line looked too obvious. It was discussed that maybe the pips could be made the same colour as the light background rather than white so that it was not as harsh against the rest of the design and that the outline of the pips should be made using one of the darker oranges so that everything was still within the colour palette and a little subtler, whilst still clear.

Laura's Final Fruit Sticker designs

These were the final fruit designs for the three types of fruit for the game pieces.

The colour scheme looks really fresh and vibrant creating a playful and fun aesthetic. The different shaped and coloured pips make the game more grown up than conventional dominoes because there's an added degree of working out what numbers you have. 

The pipped! tiles

For the pipped! tiles the logotype would be used. To reflect the layout of the instructions the logotype was positions horizontally so that it was parallel to the piece edge. 

White was used originally as this contrasted against the colour scheme and was bright fitting well with the colourful aesthetic of the pieces. 

However using the white on the Orange and Kiwi pieces blended in with the background more.

It was considered that perhaps the same colours used for the dashed lines on each piece could be used as these were not in the original colour scheme so would stand out against the other colours.

The text on each fruit was legible however did not stand out perhaps as much as was wanted. 

Using black would contrast strongly against the other colours and reflect the use of black within the instruction booklet. Blacks consistency in standing out across all three designs meant that this was chosen for the final pipped! tile designs.