OUGD505 - Studio Brief 2 - How can we best utilise space within cities? - Possible names for the project / charity

Naming the project / charity 

Key words from the aims / benefits and concept of the project:
Wildlife corridor
Patch
Community
Regenerate
Access
Biodiversity 
Connect 
Pocket 
Exercise
Protect 
Maintain
Utilise
Stepping Stone

Using the keywords listed these were then combined in different ways to reflect a sense of the concept.

Name Combinations:
Wild Patches
Wild Patch  
Local Patch Project 
Urban Patches
Urban Patch Project
Wild Patch Project 
City Patches 
City Patch Project 
Pocket Patch
Pocket Patch Project 
City Patch 
Wild City 
Wild Cities
Green City Project 
City Space Project 
Patched Cities Project 
Urban Spaces Project 
Community Patches
Patch Pride 

Chosen name:
City Patch Project 

The final name it was thought refers well to the context in which the project is set in, clearly referencing the city making the concept specific to that environment, whilst also evoking a sense of green space when referencing 'patch'. The use of this word also creates a sense of ownership and community suggesting the local nature of the concept. 'Project' suggests that the charity is working towards goals and always moving forward, creating a proactive feel to the name . 

It was considered that there could be different phrases within the design that play on the use of the word patch making a patch sound personal to the reader and create a sense of ownership.

Phrases could include: 
Claim Your Patch 
Pick Your Patch 
Pride in your Patch 
Protect a Patch 
Personalise your Patch