Content Considerations
For the newsletter, map and folder it was considered that each of these would need a name however having a consistent feature across them all could help draw all of the pieces together. Also knowing what sort of information / content would be included in the newsletter, certificate, folder and map was important to help work out the layout for each of the designs.
Newsletter
Name for the Newsletter:Leeds Patch Project
News Patch
Patch Newsletter
Patch Update
Patch News
Newsletter content:
- Will be tailored to information about local patches making it more community based and personal
- Things to see in local patches
- Community events where people can help out in the patches
- News about Patches
- Specific Appeals that people can donate to
- It will be a seasonal newsletter so the content would have seasonal tips for things that need to be done in green spaces
- Patch Feature
- Volunteer Viewpoint / best bits of a patch
- Logo
- Seasonal cover image
- Spring 2018
- Brand Ornanments
- Have further information in boxes
Map
Name for the Map of the Patches within the city:
Leeds Patch Map
Patch Map: Leeds
Map Content:
- Large scale map of all patches within Leeds
- Landmarks to aide the process of locating the patches
- Images from some of the larger patches with a brief explanation of facilities etc
- Brand ornaments
- Bullet point other smaller patches
Certificate
Certificate Content:
- Image of a local patch
- 'You are a City Patch Project Member'
- 'You are supporting Leeds Central Patch'
- 'Thanks for supporting Leeds Central Patch'
- 'Thanks for becoming a Patch Member'
- Logo
- Brand ornament
Folder
Folder name:
- Patch Pack : Member
- Patch Pack : member
- City Patch Project Member
Folder Content:
- Flap to hold all the elements of the pack
- Logo
- Member
- Image of Patch
- Brand ornament
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