OUGD603 - Brief 4 - Offcut Visual Identity - Logo Feedback

Logo Feedback 

- It was said that perhaps the designs with the horizontal cuts looked a little like plumbing pipes
- The designs with the cut were said to be the strongest 
- People preferred the design in the heaviest weight
- It was suggested that there was perhaps a little imbalance where the cut was and how it met the c
- It was suggested that trying to cut all the way through the design or using the cut as a guideline to adapt the c to (either cut through it, make it smaller or adapt it .
- Leaving the left hand side of the u intact may better balance the o above it so there isn't so much negative space and it doesn't then look like it is floating