Studio Brief 1 - To Kill a Mockingbird - Rationale
Rationale for Final Design
The book design is based around the themes of oppression and
protection which were defined as key themes within the story. The oppression of
the black community by the white is shown through the use of differing sized
circles, with the white being larger. Atticus’s protection of Tom is visualised
through the integration of the grey circle within the white, reflecting how
Atticus took much of the pressure from the rest of the community. Taking reference
from the films opening sequence, Berthold Akzidenz Grotesk was used to create a
feeling of dominance over the rest of the title. From research it was found
that Harper Lee identified with Scout and was a tomboy herself, however became
reclusive after the publication of her book. To reflect this the authors name
uses Franklin Gothic Book, a sans serif typeface which is strong in structure
to reflect her boisterous nature, but thinner and less dominant than the other
typeface used.
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