Studio Brief 1 - To Kill a Mockingbird - Rolf Willimann

The Unprepared Society 1968 designed by Rolf Williams

The book is written by  psychologist who suggests that the world will be unable to cope with changing society and that the education system needs reform to produce leaders for the future.

The positioning of the circles means that one is cropped which creates a sense of instability and evokes a sense of imbalance in the image even though the elements are physically the same size. The use of a gradient creates a faded effect making the shape change from something that is solid to something less certain.

The use of two colours within the title helps to create a hierarchy of information and breaks the two parts of the title up into two.

Placing the image on a white background creates the greatest contrast.

Colouring both the title and authors name in black creates a sense of importance, however the longer title on the right creates a sense of imbalance horizontally.

Things to take forward:

- Aesthetically the grainy texture of the design

- Using the same typeface in different colours to create importance within the title

- Filling the cover with the image at approximately a ratio of 1: 2 to allow maximum space for the image